We believe the most viable solution to plastic pollution is to REDUCE, REUSE, and RECYCLE. If the goal is to keep plastic out of the landfills and oceans, this is clearly the best way forward. Along these lines, we are proud to feature products made with GEX, a game-changing bio-calcium that makes going green easy, affordable, and sustainable. In addition to reducing plastic with GEX, we also work with recycled and ocean bound plastics, and are working with an exciting new compound of recycled PET + ocean bound PET made stronger with a patented enhancer for making the worlds most eco-friendly plastic bottles.